How to edit your url slug

Google’s guidelines say a good slug is concise, simple to understand and contains relevant keywords. URL slugs are often quite long, as they are generated by the page title/headline.

To optimize your slug:

  • Include your keyword or key phrase.
  • Leave out ‘function words’ like “a”, “the” and “and”.
  • Use lowercase letters only.
  • URL slugs should be permanent – don’t change after publishing.
  • Not too short or vague. URL slugs can’t be duplicated – they each need to be specific to the page.

To edit your post slug:

  1. Go to post settings
  2. Click on the URL
  3. Edit the slug in the permalink field.
  4. Exit the edit URL box (it will add the dashes in between the words automatically).